Egurrola Dance Studio

transforming dance education in Poland

Egurrola Dance Studio is the largest network of dance schools in Poland, that operates multiple schools across various cities. The client requested a website redesign to better align with their business goals in branding, sales, and education.

My role:
workshop
ux strategy
design
Results:
  • Enhanced Branding and User Experience

    Redesigning the website with a new visual direction and optimized purchasing path significantly improved the branding and user experience for Egurrola Dance Studio.
  • Streamlined search and purchase process

    Implementation of an intuitive and efficient search engine, inspired by industry leaders like Airbnb, resolved previous usability issues and facilitated easier navigation and course registration.
  • Successful collaboration and continuous improvement

    The project's success led to ongoing collaboration for further development and marketing activities, highlighting the client's trust and satisfaction with the results. Despite initial limitations, the creative and data-driven approach ensured the delivery of high-quality solutions.
Tools:
  • Figma
  • Google Analytics
  • Hotjar
  • Asana
Methods
  • Customer Journey Map
  • Personas
  • Data analysis
  • Information Architecture
  • Prototyping

That might be it...

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check developed website

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contact me

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